Entrepreneurs often tell me they are overwhelmed, but with everything you have on your plate, your incredibly active brain is juggling all your To Do’s along with hundreds of great ideas. No wonder it’s difficult to maintain focus!

When you’re unfocused, at the end of the day, you’ve started a dozen projects you’ll never complete and you’ve done none of the things critical to making progress in your business. In today’s competitive environment, it’s more than frustrating to chase your tail; you need to be focused and productive.

Most entrepreneurs start their business as a solopreneur. You create the vision for the business, formulate the marketing plan, execute it, sell, deliver products and services, execute the marketing plan and, in your spare time, network! Oh, and let’s not forget the paper chase: preparing proposals, contracts and invoices as well as chasing payments and making payments! Yes, there’s more, but I’m tired just listing them!

Of course, you also have personal and home responsibilities. Staying healthy and well rested is essential. And keeping the people in your life, your spouse, your children, happy provides a support system (or at least prevents a divorce from taking time and focus away from your business!)

No wonder you’re overwhelmed! Is it possible to run a business and your life without letting anything slip? Yes. How?

You adopt strong entrepreneur productivity practices. Productivity is not only about work performance. True productivity lets you honor all the commitments you make to others, to yourself, and to all the things that support you: your health, work-life balance and financial health. You just need to master self-management.

Neglect your self-management and you’ll soon find yourself overwhelmed, possibly in divorce court and procrastinating on your invoicing or sales calls. But you won’t have to worry about that for long… once your business and marriage fail, you can console yourself that at least you’re not dead. Unless, of course, you are.

Overwhelmed? Frustrated by your inability to focus? Improve your productivity.

Numerous requests have prompted me to launch an “Entrepreneur Exclusive” version of The Maximum Productivity Makeover for Creative Geniuses. To learn more, complete the Request for Complimentary Session or call 514-807-5008.

If you want to increase your productivity, spend more time thinking than doing.  And when you’re thinking, think about what not to do!

We must focus to succeed, as an entrepreneur, or in any endeavor, and the easiest way to focus is to eliminate all distractions.  There will always be more to do than the time available, so that’s what draws our attention.  We ask, “Ok, what do I do?  What do I do first?  And what do I do after that?  Then what?”

Staring at a crowded agenda and ever-growing To Do list (book?!), trying to spot the commitments and tasks that are most likely to help grow your business right now is challenging at best.  You “can’t see the forest for the trees,” and you end up constantly busy but not making significant progress toward your goals.

Productivity isn’t just a question of efficiency.  It’s a question of effectiveness.  Is what you’re doing making a difference?  The Pareto Principle states that 80% of your results come from 20% of your effort.  It’s great to be efficient, getting things done quickly and with the minimum expended effort, but that’s only useful if you’re doing things than advance you toward your goals.

When you have overwhelming demands on your time, it’s very difficult to target the 20% of activities that will result in 80% of your progress.  Strategic, deep thinking demands both time and energy.  For entrepreneurs, your time and your energy are very limited resources.  Depleting your resources in the trenches is not effective.

To improve your focus, clear some trees.  When you sit down to plan your week and decide which of your many To Do list tasks you will assign to a precious spot in your agenda, make a habit of eliminating at least one item from your To Do list each time.  That is, take it off your To Do list and DON’T schedule it in your agenda.

We’ll look at options for those tasks in future articles.  For now, however, you can save a lot of time by eliminating tasks that don’t contribute to your goals (your goals have changed or you shouldn’t have accepted the tasks in the first place).  If you’re feeling ambitious, delegate tasks that someone else can do almost as well as you can and outsource tasks you’ve been “too cheap” to pay someone to do.

What tasks did you find hiding on your To Do list, adding to your stress without contributing to your bottom line?  What was the most surprising task you found?  What was the most creative solution you found for eliminating a task?

I love working with entrepreneurs. Their passionate, us-against-world attitude is exciting, but they were always the toughest clients to keep. Brilliance, creativity and a whirlwind of activity just aren’t enough to overcome the procrastination, poor focus and lack of follow through that often cost them their business.

I wanted to help, but I was struggling with the same situation at home! I’d naively hoped Duane’s marriage proposal a month after our first (blind!) date signaled the end of his reckless trouble making and thrill seeking. But, impulsive as ever, he roamed from job to job – sales, clerk, programmer, teacher, project manager…

After crossing the country (twice) following his latest “opportunity of a lifetime,” I put my foot down. He had to stick with his job with a dot com. He loved the excitement but he just couldn’t manage his time or get organized.

Spiraling out of control, Duane delivered a project late (at double what he’d bid!) Ready to fire him (as miserable as he was, Duane would have been relieved!), instead Duane’s boss demoted him, but insisted things improve.

Devastated, Duane thought, “Time for a change!”, but I refused to pack up and leave (again!). I wasn’t even sure our marriage would last… in the few hours he wasn’t at work, Duane was just as unfocused and disorganized at home. I felt like the only adult in our family. We needed help, and as stressful and uncertain as those days were, they provided the incentive for us to find the silver lining to the cloud we’d been living under.

I credit divine intervention for the experimental training program at a local university. Seeking intelligent, creative people full of energy, but who struggled to maintain focus and get organized, they described Duane (and my favorite entrepreneur clients) perfectly!

We learned that some people are better suited to a primal existence. Compare a “farmer” (or accountant, manager or clerk) to a nomadic “rebel” (rock star, artist or entrepreneur). Often labeled with ADHD (Attention Deficit Hyperactive Disorder) as children, as was my youngest daughter, as adults these “Rebels” struggle because they think differently.

Their brain activates with passion, and the time management strategies that work for others just don’t work for them. But once Duane learned to work with his brain instead of against it, life took an exciting 180-degree turn almost overnight! Within weeks, he was back to his old salary AND then surpassed it! Within two years, Duane was vice-president at more than triple his salary. Astonishingly, career rocketing to success, Duane simultaneously cut his hours!

Duane was a new man. I was proud of him, and as was recently described in an article in The Globe and Mail, Duane’s transformation inspired me. I decided I had to share this “secret” with the Rebel entrepreneurs I’d been unable to help earlier in my career.

Numerous time management experts claim to know the secrets of time management, and while their strategies do help many people, entrepreneurs come to me after they’ve exhausted the experts’ advice with little or no improvement. The strategies I teach have proven so successful for “Rebel” entrepreneurs they’re featured in Success magazine.

The challenge I face with my “Rebel” clients is convincing them they CAN DO THIS. Often having struggled through school, failed at job after job, even failing in business before they find their passion, most are convinced they’re the problem, not the solution. But it’s stunningly easy, and once you start working with your brain instead of against it, the transformation is immediate and amazing. It’s hard to believe, but the more screwed up you are, the faster and better these techniques work.

Are you ready to find your silver lining? To learn more, please request my free report, “Top Ten Entrepreneur Productivity Myths… Busted!“

If a pill could cure procrastination, every entrepreneur would want one.  Of course, there’s no procrastination pill because procrastination is a symptom of many different root problems.  Without addressing the root cause, you can’t solve the problem.

An entrepreneur’s first challenge with procrastination often stems from a fear of failure.  Delays in presenting your business plan, publishing your Web site or submitting your proposal are really ways of avoiding putting your business to the test.

If you don’t send your proposal, you can’t lose the sale because your strategy doesn’t measure up.  Perhaps you worry that if you do get a contract, you won’t be able to deliver.  Or maybe you struggle with perfectionism.

Each of these appears as procrastination but demands a different solution.  And should you recognize perfectionism as a delaying tactic you still need to overcome several mechanisms that may slow your progress:

1. Do you constantly circle back and edit as you’re writing?
2. Are you struggling with formatting and presentation more than the writing?
3. Or do you know it’s done, but you’re dotting “I”’s and crossing “T”’s, never satisfied that it’s good enough.

Break the cycle by asking yourself this question: “What are the criteria for success?”

In the case of your proposal, success is landing the sale.  However, you can’t possibly get the deal unless you deliver the proposal on time.  Once you see the problem in terms of success criteria, you’re more likely to see solutions that let you meet those criteria:

1. Write a rough draft and leave the editing until the end or even delegate it.
2. Outsource quality control, final formatting and polishing (virtual assistants are great at this).
3. Block out a set time for a final edit and stick to it.

Procrastination plagues so many entrepreneurs that it seems insurmountable, but where platitudes fail, strategies that attack the root of the problem can help you finally conquer procrastination.